Digital Marketing

7 STEPS TO WRITE YOUR TALK

You just got selected to speak! Or perhaps you want to speak, but you are not sure where to start!  Well, in order to speak you need to first WRITE YOUR TALK. I’ve shown you before how great talks align with [...]

Are You A Victim?

Are you a victim? Yes, YOU, the successful executive, millionaire entrepreneur, renowned author, rock star, superwoman, hero man? Do you sometimes fall into the victim mentality? I know I sure do!  It’s In the [...]
Are you hiding behind your words

Are you hiding behind your words?

Are you hiding behind your words? Do you struggle to get your point across? Do you lose your audience in long explanations? Have you ever stepped off a stage and nobody or maybe just one person came up to you to [...]
3 STEPS to stop the crazy talk in your head

3 STEPS to stop the crazy talk in your head

Have you ever said to yourself: “I can’t.” “What if I’m wrong?” “Maybe someone asked that question already?” How many times do we stop ourselves from raising our hand, speaking up in the meeting, not making the [...]
How I became a VOLVO superstar

How I became a VOLVO superstar

What if you could become the supermodel for a brand you love? What would it mean to be the STAR, the center of attention? In a recent event I attended in NYC, VOLVO understood the key to GREAT MARKETING. The [...]
How do you know what your customer wants

How do you know what your customer wants?

You might not know, but in 1996, when I graduated from Business School from Universidad de San Andrés, in Buenos Aires Argentina we were required to write a graduating paper, graduating thesis. The title of my [...]
Does your work stop when you take time off

Does your work stop when you take time off?

I’m taking time off…. This week I turn 45, my husband and I celebrate 20 years together and my daughter turns 16! So I’m turning off my screens (computer, phone, etc) and turning on conversation, [...]
Are you confusing you Audience

Are you confusing your audience?

Some time ago I was asked to be a judge for a StartUp Weekend event. A Startup Weekend is a fast-paced, (two and a half days) where teams come together and spend 54 hours mapping out a business idea– well [...]