What would you do if you could not fail? Fabienne Fredrickson tells us!
Welcome back to our Anatomy of a Ted Talk Series! In this talk, Fabienne Fredrickson, inspirational mentor and founder of The Client Attraction Business School™ and Boldheart shares with us that the potential for greatness is a choice.
Activating Your Potential for Greatness | Fabienne Fredrickson | TEDxNewBedford
A while back, I introduced you to the FRAMEWORK we use with our clients to create their talks. It breaks down the presentation into different key elements that contribute to an overall great talk. This is NOT A FORMULA – it’s a simple framework– the box which holds the sand– so that you can create your unique, authentic talk!
This framework has helped people write TED-style talks, keynote speeches, 5-minute pitches as well as full day-long workshops. It can be adapted to the context of your presentation while guiding you to cover the most important elements for effectively connecting with your audience.
Master In Clarity 7 Steps to Write Your Talk
I actually happened to have coached Fabienne Fredrickson with this same framework, as she was a speaker at TEDxNewBedford, the event I organized and curated.
So let’s take a look at how Fabienne Fredrickson’s powerful talk lines up with the framework!
ENGAGE YOUR AUDIENCE
Fabienne Fredrickson opens her talk with a thought-provoking question!
MINUTE 00:18 “What if everything in your life up to now has not been random? What if, in fact, everything – the good and the not-so-good – has gone exactly according to plan?”
INTRODUCE YOUR IDEA
MINUTE 03:57 “Because within us, each and every one of us, is the potential for greatness. I believe that in every single person in this room and, in fact, every single person out there in the world, that we have within us the unique brilliance, the unique talent to fill a very specific need in the world. Not just me, not just you, but every single person.”
MINUTE 07:06 And so I want you to start thinking, from this day forward, that you are actually equipped for great creation.
MINUTE 07:51 “So the question for you today is “What would I attempt if I could not fail?” If I had the opportunity to make this world a better place in only the way that I can make it a better place, what would I attempt? That is the question that I’d like you to think about now and in the times to come.”
MINUTE 08:21 “You see, activating your potential for greatness is a choice.”
INTRODUCE YOURSELF
Fabienne skips a formal introduction and instead tells the audience about how her life’s work has brought her to believe in what she wants to share today.
MINUTE 02:22 “Well, I have long believed, based on my own journey and working at this point, for the last 15 years with tens of thousands of people, I have long believed that we are each given certain talents and unique abilities and skills and inclinations and the way that we are wired, perhaps skills that we take for granted.”
PRESENT THE EVIDENCE/DATA
MINUTE 07:19 “And the truth is that you are wired for greatness, much like the acorn, you are wired to create great things. But if you understand the role of metaphysics, and the role of quantum physics and quantum mechanics, you will also understand that anything you put your focus on repeatedly and with emotion will manifest itself. Greatness is within you.”
MINUTE 04:38 “Socrates spoke of this in terms of entelechy. And entelechy meaning the potentiality that is within every living thing, within you, within every aspect of nature. In fact, the potentiality of the acorn is to become a great oak tree.”
MINUTE 06:46 “You see, the apple does not fall far from the tree, and cats don’t make dogs, and orange trees don’t produce figs. And so I want you to start thinking, from this day forward, that you are actually equipped for great creation. Anything that you set your mind to and believe, you can actually create because you are a child of source.”
MINUTE 08:59 And so in the same way, you, your greatness must first be activated. And what I’d like to share with you are eight steps to begin activating your potential for greatness should you want to live a life of meaning and fulfillment.
Fabienne goes on to list and describe the 8 steps she proposes to meet your potential and achieve greatness.
REMIND THE AUDIENCE OF YOUR IDEA
MINUTE 00:00 “And what I’ve learned about people who create great things in the world is that they never do it alone. There is always some form of divine guidance at play.”
MINUTE 00:00 “Those are the eight activators that begin to move you into your potential for greatness. You see, you were born with a purpose, on purpose, for a purpose. And the way to achieve that purpose is to activate the great oak that is within you.”
REVEAL THE NEW REALITY
MINUTE 16:43 “Choose wisely. Believe in your potential. There is a reason why you are here. There is a reason why you were given these gifts – not to hoard, not to hide. All of those experiences, all of the trauma that you may have experienced, all of it was for a reason. You have been shaped for greatness. And so it is a choice, and you have free will.”
INVITE YOUR AUDIENCE TO TAKE ACTION
MINUTE 17:18 “Now, between living a vanilla life, as I call it, a mediocre existence, and one in which you feel alive and on purpose and you live a life of meaning and fulfillment everyday knowing that because you were here, other people’s lives are different, that is truly magnificent.”
MINUTE 17:40 “In fact, you are magnificent, and I urge you to embrace your magnificence. Do so knowing that the world will never be the same since you walked this earth.”
Check out more about Fabienne Fredrickson and Boldheart Explore Boldheart!
If you are saying to yourself… easier said than done, this formula looks great, BUT not sure how it can work for you, then download the 7 STEPS TO WRITE YOUR TALK framework and let me walk you through it. DOWNLOAD NOW
In Clarity,
Dolores Signature in green
You just got selected to speak! Or perhaps you want to speak, but you are not sure where to start! Well, in order to speak you need to first WRITE YOUR TALK.
7 STEPS TO WRITE YOUR TALK
I’ve shown you before how great talks align with my framework and we can use that to help build your talk as well!
So, let’s line up the 7 STEPS:
- Meet your audience where they are: Yes, you have about 60 seconds to make your audience pay attention to you or disappear into their phones, walk out of the room, or drift off into a daydream. So, how are you going to do that?
- Present your idea: Tell them what you are going to tell them. This is a very brief statement of what you are going to talk about. Want to learn some tricks?
- Introduce yourself: This is when you introduce yourself, not because you want to, but because you MUST. The audience is wanting to have a reason to trust you. So, give them that reason!
- Describe the data/evidence: Ok, now that you set the “stage” right, give them the meat and potatoes. Show them the relevance, deepen the reason to care, make them so passionate about your work as you are and do it through story telling and sharing data points.
- Remind them of your idea: You’ve expanded on the IDEA, you’ve showed them the numbers, and put a face to the data by sharing stories. Now bring them back and anchor them on what you’ve been talking about. Remind them of the IDEA.
- Reveal the new reality: So, what is possible? You have shared an IDEA and you gave them a compelling reason to care about this IDEA — now paint the new reality. What would the world look like if they adopted this IDEA?
- Invite a call to action:
Now, what? They are about to walk away from this room and from your presence, what action will you compel them to take? As a speaker, your job is to DELIVER a gift to your audience and make sure that they cherish this gift in such a way that they’ll remember it for a long time AND as a result, they’ll take action — whatever that might look like.
Want some help to WRITE YOUR TALK? Start by downloading the 7 STEPS to WRITE YOUR TALK framework and putting it to work for your message!
Warmly,
Dolores Signature in green
Could you use some CLARITY on writing your talk? Schedule a complimentary call with our CLARITY COACHES and let’s CLARIFY who you need to be to get where you want to go! SCHEDULE A CALL NOW
Are you a victim?
Yes, YOU, the successful executive, millionaire entrepreneur, renowned author, rock star, superwoman, hero man? Do you sometimes fall into the victim mentality?
I know I sure do!
It’s In the details. In micro behaviors. Micro statements. Micro thoughts.
Here’s a pretty HONEST video about it for me. I’m not wearing makeup, nor dressed up. Actually, I made this video after a 45-minute bike ride to my yoga class on a hot summer morning…
So, are you ready to release the need to go into victim mode? Then here are three strategies you can try:
- PAY ATTENTION: Pay attention to your words, your thoughts, your statements. When something happens that upsets you, what is your first thought, your first reaction? Then take note (mental or on paper, whatever works for you)
- CHALLENGE YOURSELF: Ask yourself, “How is leaning into being the victim in this particular moment or situation supporting me? Honestly listen to the answer. Releasing your VICTIM default is a choice and an ongoing practice. Remind yourself that self doubt will hold you back!
- WHAT IS POSSIBLE?: Look for the expanding thought, idea or possibility. Say to yourself, “If I’m not a victim of this situation, what is possible for me?” Then go through this short list:
- What would you say?
- What could you do?
- What would you try?
- What could you create?
You are no longer a VICTIM, you can choose to be empowered and allow life to happen FOR you instead of TO you.
Warmly,
Could you use some CLARITY on finding out where you are letting your VICTIM persona slow you down? Schedule a complimentary call with our CLARITY COACHES and let’s CLARIFY who you need to be to get where you want to go! SCHEDULE A CALL NOW
Do you have a minimum viable marketing plan?
Are you a best-kept secret?
Do you need more clients?
Do you get raving reviews from clients and they send you referrals?
So, why is it that you are still dancing in a cashflow storm?
Fast & Famine… lots of business this month, but none the next?
Well, my friend, it sounds like you are letting MARKETING happen vs. leading your MARKETING strategy.
And if the simple word MARKETING makes your skin crawl…
(I actually had that conversation with my mum and she reacted as if it were a DIRTY word!)
Then listen up:
Yes, MARKETING is the simple act of letting the world know you exist. No marketing, no business. Period. To find you Minimum Viable Marketing Plan, finding what works for you as an individual is paramount.
Just as a nutritionist will help you find a food plan that is aligned with your BODY and what it needs, there is NO ONE WAY to let the world you exist. There are MANY different ways to do so, therefore let’s find a way that aligns with WHO YOU ARE.
Just like ALE B. found her way, you can as well by following these 3 simple steps to find your Minimum Viable Marketing Plan:
- EXPLORE: Ask yourself these questions: What do I love to do with people? What is my preferred way of connecting with people? Is it by being in front of large crowds? Having one-on-one conversations with people over coffee? Going out for dinner with friends? Cooking and hosting? Dancing? Singing? Find out your ideal social setting.
- WHO DO YOU SERVE? Ask yourself, who is the “perfect” client for the service and product you sell? What gender? What do they read? Which social media platforms do they use? What do they worry about? Did they go to college? Graduate school? Are they single? Married? Parents? How old are they? The more details the better!
- WHERE DO “YOUR PEOPLE” HANG OUT? Make a list of all the social places where “your people” might show up, both virtually and in person. Coffee shops? Museums? Networking events? What kinds? Social parties? Fundraisers? Conferences? Other events? Which social media platforms do they interact in?
Now let’s put all this together.
How can you show up, the way you love most, in the spaces that “your people” hang out? The video tells you the story of how I helped ALE B. do it. If you want us to help you figure out, simply schedule a CLARITY CALL.
In Clarity,
Could you use some CLARITY on finding out the UNIQUE way for YOU to market? Schedule a complimentary call with our CLARITY COACHES and let’s CLARIFY your message so you can grow your business! SCHEDULE A CALL NOW