Wouldn’t it be nice to work half of the time and make twice the money?
Let me be clear.
There is NOTHING PASSIVE about passive income… at least not for the client 😉 We make them do a lot of work… and we get them results.
Translating your unique process, methodology or formula into the foundation of your company can not only bring you PASSIVE INCOME, it can help you build a business that is bigger than you. A business that can potentially outlive you, that can grow wings and expand; and in doing so, bring your unique work to thousands of people that can benefit from your brilliance.
So where would you start?
Here are 3 steps you can take, right now, to start building this foundation:
- EXTRACT YOUR BRILLIANCE: Yes, you are brilliant AND unique. And even thought you might be providing a solution not too different from another service provider, the way YOU do it will be different. Trust me, we all have our unique ways. This difference is what makes you stand out and makes your clients chose you. So go ahead, write it all down. Baby step by baby step, how do you work your magic? The more details the better.
- PACKAGE IT: Let’s dream. Write a list of 50 ways you could market/package your business. YES, 50!!!! The first 10 will come easy the next 40 will be REALLY hard. Stay on it, I have a point. Once you go past the resistance you will come up with some cool ideas… did someone say posters? Books? Online learning? Workshops? Cards? If you can think it, you can build it.
- IMPACT: What would happen if you can bring your brilliance to a larger audience? What would happen if more people could access your solution? Write down what is possible if you play big!
So, what are you waiting for? Go build it!
If you want some help, I have a workshop coming up where you will:
- Learn about different service based business models
- Design the right Business Model to take your business to the next level
- Design a 12-month plan to implement your business model
- Define your proprietary system (your secret recipe)
- Build out your proprietary system so it can fuel your next level of growth
So if you are willing to dare the New England winter, I would love for you to join me.
In the meantime, I’m off skiing this weekend with my family. Have a great weekend!
Do you consider yourself an Original Thinker? Are you a procrastinator or a precrastinator (apparently, YES, that IS a thing!). We are resurrecting our ANATOMY OF A GREAT TED TALK series and to start the New Year off right, we are going to find out what we can do to encourage our inner Original Thinker!
Here’s Adam Grant’s: “The Surprising Habits of Original Thinkers”.
You may recall in a previous blog (link: http://mastersinclarity.com/newsite/the-anatomy-of-a-great-ted-talk/), I introduced the FRAMEWORK I’ve created, which my clients use to create their TED Talks. It breaks down the presentation into different key elements that contribute to an overall great talk. This is NOT A FORMULA – nor a cookie cutter, step-by-step process. It’s a simple framework– the box which holds the sand– so you can create your unique, authentic talk!
INTRODUCE YOUR IDEA
Adam starts with a story of a missed opportunity. This is a genius opener, as the audience immediately is invested in this story and are curious to hear how it resolved. He finds himself approached with an investment opportunity. The idea sounds fine enough, but Adam is put off by the approach of the business leaders. Guess what? He missed out on a HUGE money making opportunity (I won’t spoil it by telling you the name of the business, you’ll have to find out for yourself!). He uses this story as his inspiration to go on a quest to discover what makes these original thinkers so successful:
MINUTE 01:13- “…I’ve been studying people that I come to call «originals.» Originals are nonconformists,people who not only have new ideas but take action to champion them. They are people who stand out and speak up. Originals drive creativity and change in the world. They’re the people you want to bet on. And they look nothing like I expected. I want to show you today three things I’ve learned about recognizing originals and becoming a little bit more like them.”
INTRODUCE YOURSELF
Adam takes a slower building approach when it comes to introducing himself. He begins with his story about not being able to suss out a prime investment and gives us insight into his childhood with a funny story about a Nintendo obsession. Finally, even though he’s used the word “student” several times, he finally lets us in on the fact that he specializes in Organization Psychology, implying he is a professor who teaches it as well.
MINUTE 3:13 “…as an organizational psychologist, this is the kind of idea that I test. So I challenged her to get some data. She goes into a bunch of companies. She has people fill out surveys about how often they procrastinate. Then she gets their bosses to rate how creative and innovative they are. And sure enough, the precrastinators like me, who rush in and do everything early are rated as less creative than people who procrastinate moderately. So I want to know what happens to the chronic procrastinators. She was like, «I don’t know. They didn’t fill out my survey.»
PRESENT THE EVIDENCE/DATA
Adam and his student then embark on the daunting task of data collection and interpretation, with some fun and surprising results!
MINUTE 3:49- “No, here are our results. You actually do see that the people who wait until the last minute are so busy goofing off that they don’t have any new ideas. And on the flip side, the people who race in are in such a frenzy of anxiety that they don’t have original thoughts either. There’s a sweet spot where originals seem to live. Why is this? Maybe original people just have bad work habits.Maybe procrastinating does not cause creativity.”
MINUTE 4:22 – “To find out, we designed some experiments. We asked people to generate new business ideas, and then we get independent readers to evaluate how creative and useful they are. And some of them are asked to do the task right away. Others we randomly assign to procrastinate by dangling Minesweeper in front of them for either five or 10 minutes. And sure enough, the moderate procrastinators are 16 percent more creative than the other two groups. Now, Minesweeper is awesome, but it’s not the driver of the effect, because if you play the game first before you learn about the task, there’s no creativity boost. It’s only when you’re told that you’re going to be working on this problem, and then you start procrastinating, but the task is still active in the back of your mind, that you start to incubate. Procrastination gives you time to consider divergent ideas, to think in nonlinear ways, to make unexpected leaps.”
MINUTE 7:20 – “Look at a classic study of over 50 product categories, comparing the first movers who created the market with the improvers who introduced something different and better. What you see is that the first movers had a failure rate of 47 percent, compared with only 8 percent for the improvers.”
REMIND THE AUDIENCE OF YOUR IDEA
MINUTE 14:16 – “So if you put all this together, what you see is that originals are not that different from the rest of us. They feel fear and doubt. They procrastinate. They have bad ideas. And sometimes, it’s not in spite of those qualities but because of them that they succeed.”
REVEAL THE NEW REALITY
MINUTE 19:35- “The last thing I’m going to leave you with is this. Tiny tweaks can lead to big changes. So, this is two minutes. Two minutes, two minutes, two minutes. Before you go into the next stressful evaluative situation, for two minutes, try doing this, in the elevator, in a bathroom stall, at your desk behind closed doors. That’s what you want to do. Configure your brain to cope the best in that situation. Get your testosterone up. Get your cortisol down. Don’t leave that situation feeling like, oh, I didn’t show them who I am. Leave that situation feeling like, I really feel like I got to say who I am and show who I am.”
INVITE YOUR AUDIENCE TO TAKE ACTION
MINUTE 14:48- “So when you see those things, don’t make the same mistake I did. Don’t write them off. And when that’s you, don’t count yourself out either. Know that being quick to start but slow to finish can boost your creativity, that you can motivate yourself by doubting your ideas and embracing the fear of failing to try, and that you need a lot of bad ideas in order to get a few good ones.”
There are lots of ways to give an effective talk, we hope this series helps you to explore what will work best for YOUR talk!
We’d love to invite you to attend our Live Clarity Event!
FEBRUARY 27th, 28th 2019
WORKSHOP TOPIC: BUSINESS MODEL & PROPRIETARY SYSTEM
Click HERE for more info and to reserve your spot! (link: https://doloreshirschmann.simplero.com/page/101817-live-clarity-workshop-february-2019)
In Clarity,
Do you feel like you are getting in YOUR OWN WAY?
What about feeling that there are areas in your life that you keep coming back to the beginning, back where you started, even if you try SO HARD to move ahead?
Mia Hewett knows all about this.
She has spent her career studying and working with self-destructive patterns of behavior — that unconscious action that makes your perfectly build world crumble down.
For me, I struggle with my sticking to a healthy lifestyle. As soon as I start feeling great, I’ll mess it up and start the cycle of unhealthy patterns all over again. I’m 46!!!!!
Where does it show up for you?
In this interview, Mia shares what makes us get in our own way and HOW we can break these destructive patterns.
Mia Hewett is the Founder of Aligned Intelligence™. She helps Small Business Owners come into Alignment within themselves, so they can stop surviving their life and start thriving, by creating the impact they truly desire and making more money in less time.
Some of my favorite parts of the interview:
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- Minute 3:39 she talks about what every successful entrepreneur has
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- Minute 13:19 how she describes what’s holding us stuck
- Minute 32:49 she talks about what she needed to overcome to break down her pattern
Mia’s favorite book?
“The science of getting rich” by Wallace D. Wattles
You can learn more about MIA Hewett by following her.
If you want to get notified or join us live for our next episode of CLARITY TV, simply LIKE OUR PAGE
Want to be a guest in our show? Apply Now…
Every year, I ask myself, what can I try out? How can I add some “adventure” to my life?
This year I’m becoming a ski instructor. It’s something I’ve always wanted to do growing up, being part of the “it” group and wearing the cool jacket ;-).
But why did I do it?
Here are 3 reasons why every year I find something new to try out:
- Why no?: Yes, this is not reason enough BUT if there is something you’ve been wanting to explore, ask yourself what is stopping you. If there is NO COMPELLING reason to NOT try it, then go for it!
- Become a learner: As we grow older, we lose our capacity to learn. Not just our capacity to retain information, I don’t know about you, but I keep forgetting things these days… but the mindset to become a learner. To be kind to ourselves as we learn something new; to be patient enough to go through the process of learning, to slow down, take it in. Learning FORCES us to be in the moment and creating these moments of “in the moment” cultivate our internal well being.
- Experience: When we try something new, like in the case of becoming a ski instructor, I get to experience new things. Meeting new people, witnessing their first time encounter with the sport, experience the privilege of teaching them — each one of these experiences will reveal new parts of who we are and what we are capable of becoming.
So, what will you try in the new year? What have you always wanted to do but for one reason or another you never did? Here’s your homework, before the year is over:
- Make a list of everything you’ve always wanted to try out or do
- Circle the 3 things that you are most excited about, even if they are CRAZY
- Then share these three things with your friends and family. You will be amazed at how doors might open for you to make it possible in the new year.
In the meantime, I’m taking time off with my family and working my “other” job.
See you next year!